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Top 3 Customer Experience Trends You Can Use Now
Disney sells “happiness,” not just a carnival ride. Starbucks gives customers a “third home,” not just a cup of coffee. That’s because both companies...
The Top 5 Things Customers Want to See on Your Website
It used to be that customers looked into store windows to decide whether they should come in and look around. Today, customers rely on...
Event Marketing: The Best Way to Impress Your Potential Customers
If you're a car buff, your engine likely revs up a little when the auto show comes to town. That's because it harnesses the...
Brush the Dust Off your Small Business this Spring
The start of spring is usually a time for sprucing up our spaces which is why many of us participate in the age-old ritual...
Transforming Customer Experience with Artificial Intelligence
Success in terms of customer experience doesn't just involve your ability to solve the problems of your customers, but how quickly you can solve those issues. In...
What your Business Can Learn from Amazon’s Obsession with Good Customer Service
Sometimes, if you can't beat them, it's better to join them. Or at least follow their lead. That's especially true when it comes to...
Revitalize Your Loyalty Program
How much are you spending to get a sale from a new customer? It can be a big part of your budget. But if...
The Importance of Emotional Intelligence in Customer Service
According to one recent study, businesses lose a collective $62 billion in revenue per year due to one unfortunate reason: poor customer service. This...
6 Ways to Increase Website Traffic from Twitter
Savvy small business owners leverage the power of Twitter to engage with their audience and increase website traffic. Despite its simple interface and 280-character-per-tweet...
How to Create LinkedIn Sponsored Updates
The typical LinkedIn post is seen by 20 percent of that business’s followers. That’s a good start, but what if you could do better?...