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LinkedIn Content Strategy for B2B Marketing

Social media is a mainstay of modern marketing, but not all networks are created equal. LinkedIn, Facebook, Twitter, and Instagram each appeal to different...
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Less Facebook Content with More Boosted Posts (on a Budget)

At one time, some felt that an effective Facebook marketing strategy meant quantity over quality. In recent years, however, businesses have noted declining interaction...
Group of young hipsters sitting on sofa using digital tablets with in-app advertising

Using Mobile In-App Advertising to Market Your Business

To say that in-app advertising is powerful is something of an understatement. According to one study conducted by Moby Affiliates, global mobile internet ad spending reached a record...
Frustrated young beard man holding piece of paper and asking help for blog topics

5 Techniques to Generate All the Blog Topics You’ll Ever Need

You’ve put it off long enough. It’s time to post something on your blog. But that dreaded question looms as you stare at a...
Two creative millennial small business owners working on social media strategy to increase brand visibility

Using Social Media to Increase Brand Visibility

In online marketing, social media continues to be a high priority. Thirty percent of online activity occurs on networks like Facebook and Twitter, making these platforms...
close up of businessman hand working on laptop to monetize your website

Simple Ways to Monetize Your Website

Your website needs to work hard for your brand – and by showcasing your products, hosting your blog and even being the online face...
Art design drawing logo redesign concept

Is It Time for a Logo Redesign?

They say you can only make one first impression, so you'd better make it a good one. For most customers, that first impression is formed...
female vlogger optimizing YouTube videos for small business

Optimizing YouTube Videos for Small Business

For small business owners who want to reach their audiences online, Google remains the priority. Once you have begun optimizing your website, however, you...
Radio advertising on mobile phone

How to Combine Radio Advertising and Social Media

Radio advertising isn't just effective - it lets you wield the full power of the third most powerful medium (according to Statista) in the United States to...
Picture of music streaming to advertise with Pandora

Play Me: Advertise with Pandora

It used to be you “turned the dial” to your favorite radio station to listen to the latest pop tunes. Now you subscribe online...