Customer Experience

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You might have heard about these recent bad customer service stories in the news. Read our short case studies to learn from the mistakes of other businesses.

3 Bad Customer Service Case Studies

According to the Harvard Business Review, simple actions, such as responding to tweets quickly, can increase the amount of money people are willing to pay...

Event Marketing: The Best Way to Impress Your Potential Customers

If you're a car buff, your engine likely revs up a little when the auto show comes to town. That's because it harnesses the...
women reviewing great testimonials on an ipad

How Great Testimonials Transform Business

When it comes to promoting a business, the gold standard for many entrepreneurs is great testimonials. They resonate with potential customers because they come...

Intro to Social Media and Customer Care

Not long ago, the concept of customer service was confined to the place of business. With the emergence of social media, however, it’s taken...

How to Build Lasting Relationships

How do you guarantee a customer for life? Start by building meaningful and lasting relationships.
Young female maker in store to sell handmade items online

Maker Business: Where to Sell Handmade Items Online

At one time, Etsy was the go-to place to sell your handmade items and vintage finds, and the site still offers a lot of...
thewire- increase-traffic-from-twitter

6 Ways to Increase Website Traffic from Twitter

Savvy small business owners leverage the power of Twitter to engage with their audience and increase website traffic. Despite its simple interface and 280-character-per-tweet...
care director

Meet Katherine Creech: Care Director for Cable ONE Business

The key to long-term customer satisfaction is the ability to follow up with great service after the sale. And perhaps no one appreciates this...
Creative business team working hard together in casual office moderating social media

Moderating Social Media Conversations

Would you let someone make abusive comments while browsing around in your store? Of course not. No one would want to shop there. Instead...
woman working in coffee shop

Manage Customer Service Remotely Like a Pro

How confident are you that your customers are being taken care of when you’re not around? Congratulations, if you said, “very confident.” You’ve empowered...