Home Member Resources Take a Second Look: Radio Advertising for Small Business

Take a Second Look: Radio Advertising for Small Business

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woman turning button in car to listen to radio advertising

According to Neilson, radio is the leading reach platform in the United States with over 90 percent of adults tuning in daily. This indicates that radio may still be a profitable way to advertise your small business to more people, even though it may be more expensive than digital advertising in the short term. Learn more about radio advertising for small businesses with our easy-to-read infographic.

In this Infographic we cover the following topics:

  • Targeting your radio advertisement to the right audience
  • Statistics on radio advertisement performance
  • How to measure radio advertisement success
  • Which industries perform the best with radio advertising

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