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Without an effective strategy, even the most promising leads can go by the wayside. The good news? It’s not difficult to turn a name and an address—em [ ... ]
Did you know that only 79 percent of emails from legitimate marketers reach their customers’ inbox? That means one in five emails never sees the light [ ... ]
Here are four easy email tests you can use now. They’ll help you learn more about how your small business customers respond to your emails.
One of the most effective, inexpensive ways to reach customers is by adding email into the marketing mix. Here are steps to create email campaigns.