Guide to Starting a Podcast

It’s the latest digital marketing trend, but should you consider starting a podcast? Take a look at the potential costs and return on investment before you decide.
Podcasts are quickly becoming one of the most popular ways people consume content. FastCompany reports that Apple has over 525,000 shows available now. While...

Should I Hire an Employee or Virtual Assistant?

As your business grows, you may need help. Have you considered if you’ll hire an employee or Virtual Assistant? Read on to learn more about the pros and cons of each.
If you’re in the market for a new car, you have two purchase options-you can buy or lease. There’s a similar choice when you’re...

What To Do When Customers Don’t Shop in Town

customers don't shop in town
Things work a little differently for businesses in small towns. They often offer unique products with service that can’t be beat. But increasingly, their...